Press Release and Media Campaign Development, contacting members of the print, radio, television, online and non-traditional news and industry-specific media to arrange interviews, airplay, reviews and features in advance of concerts, record releases, tours or other artist events. Brown Paper will send out information to, follow up with and encourage members of the media to generate features to the best of its ability; but does not absolutely guarantee feature publication or broadcast.
Radio Tracking and Mailings. Creating Press Kits for record releases, writing 'one-sheets for campus, community and CBC Radio mailings, following up with radio stations for tracking and charting information.
Developing artist online presence and social media profile; creating and maintaining artist Facebook, Twitter, Youtube and CBC Radio 3 sites, Artist Website updating. Complete website creation and design using Blogger Template, Bandcamp and other tools.
Artist Bio Creation. Writing artist bios and other promotional writing; consultation.
Liasing with presenters on Artist promotional materials, for concerts, festivals, editing existing bio content for print in programs, or online at presenter request. Poster design, printing and mailing to concert venues - see project archives for poster samples.Generating added artist interest at conferences, showcases and professional industry opportunities by notifying presenters about performances.
Managing and maintaining artist newsletter mailing lists; prompting artists to email ‘fans’ in timely fashion leading up to recording releases and performances.
Help with 'Paperwork'. Assistance with CMRRA song registrations and song research, grant writing help, SOCAN registration help and any other research or writing work associated with artist activities.
Full-scale event planning and orchestration also available upon consultation. Assistance in record release preparation.
Brown Paper is not a booking agency, although occasionally through the fall/spring season Brown Paper hosts concerts in Windsor at Mackenzie Hall.
Tour consultation and venue contacts are provided at no charge to current and previous clients of Brown Paper Publicity; Tour management also available upon consultation.
Brown Paper charges for services on an hourly basis, $15.00 per hour for standard services.